Brand Architecture | Neorg
NEORG | Branding Partners

Brand architecture

Does your company have different products and services under different brand names? Do they all have the same importance? Are some of them related to each other or function independently?

In branding, the order of the factors does alter the product, so that defining a good brand architecture strategy is fundamental for refining the message you want to send your target audience, grasping opportunities and maximising profits.

Case studies


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